Its the secret of our CURLY locks, you see.
I have had my share of Ammammas and Moothammas running after me with the coconut oil, with threats/brandishments.
It was said to make our hair 'panankula pole' Like the flower of a species of palm....
Cousins spread across were chased with the oil, in the effort to make their hair like a panankula. I for one, am glad that I resisted all efforts to make mine as lush.
For on one of our road trips to Kannur, I saw the famed Panankula in full bloom.

a close up

Now you tell me if you want hair like this!